MSC
MultiModal
For MSC at Multimodal 2025, our goal was to deliver a commanding presence through a stand that was as sleek and confident as the global shipping brand itself. Every design choice was made to reflect MSC’s established identity, clean lines, high-end finishes, and a minimalist aesthetic that spoke volumes without shouting.
We balanced form with function, incorporating private meeting rooms to support focused business conversations throughout the show. The layout allowed for a welcoming yet professional flow, ensuring visitors could engage meaningfully with the brand and its team.
Sustainability remained a priority throughout the build. From the materials used to the modular construction methods employed, we aligned with MSC’s forward-thinking approach to responsible business. The result? A stand that stood out, bold, refined, and purpose-led, just like MSC.






